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Export wine: Prosecco and Franciacorta drive Italian sparkling wines
Export wine: Prosecco and Franciacorta drive Italian sparkling wines Discover the new trends in Prosecco and Franciacorta exports. Quality, sustainability, and emerging markets guide the success of Italian sparkling wines. Italian wine export Italian sparkling wines Prosecco foreign markets Franciacorta export Italian wine importers wine export Italy Italian sparkling wine Growing Exports: Why Prosecco and Franciacorta Are the Sparkling Wines the World Continues to Choose Ita
Freschi‹Bufano
4 days ago3 min read


Swiss Wine Market Trends: Strategic Focus and Discussion in the Masterclass at Merano WineFestival Calabria 2026
The Swiss wine market is undergoing a period of profound transformation. Recent data show consumers becoming increasingly selective, an overall decline in wine consumption volumes, and at the same time a growing appreciation for domestic wines and products with a strong sense of identity. For industry professionals—importers, distributors, and horeca operators—Switzerland is no longer simply a “stable” market, but rather a mature ecosystem that requires clear positioning, com

Alessandro Visi
Jun 113 min read


Australia: The Market That Today Demands Identity, Consistency, and Expertise from Italian Wine
Within the landscape of international exports, Australia today represents one of the most interesting markets for mid-to-high-end and premium Italian wine. This is not simply a commercial opportunity linked to the appeal of Made in Italy, but rather a sophisticated market that is redefining its purchasing and selection criteria. For buyers, importers, sommeliers, and Italian wineries, understanding the changing Australian consumer means understanding where quality wine is hea
Freschi‹Bufano
May 193 min read


Vietnam: the new frontier of wine in Asia for buyers
In the Asian wine landscape, often dominated by mature markets such as China and Japan, a dynamic and still-developing reality is emerging with growing interest: Vietnam. A young market, yet rapidly evolving, Vietnam represents one of the most vibrant economies in Southeast Asia, with an expanding middle class and an increasing appetite for premium products. In this context, wine is not yet an everyday consumer good, but it is gaining ground as a symbol of status, culture, an
Freschi&Bufano
May 51 min read


Romania Calling: Why Eastern Europe Is the New Frontier for Italian Wine
There is a new route in the wine world. It no longer runs only through the United States, Germany, or the United Kingdom. It is shifting eastward, where the market is growing, evolving, and—above all—listening. In recent years, Italian wine exports have experienced a slowdown in traditional markets. Nothing structural, but enough to push producers, distributors, and wine merchants to look beyond. Those who have anticipated market movements are now turning their attention with
Freschi‹Bufano
Apr 252 min read


Vinitaly 2026: A bridge between Italian wine and the world
From the heart of Italy’s most important wine fair, Vinitaly 2026 , Freschi & Bufano Wine Merchants & Co reaffirms its leading role in the international wine landscape, welcoming producers, buyers, and professionals at its desk in Hall 8 – Stand H5. A strategic meeting point, but above all a hub of concrete opportunities for all those Italian wine companies looking to enter or strengthen their presence in foreign markets. Freschi & Bufano’s mission is clear: to enhance Italy’
Freschi&Bufano
Apr 82 min read


Freschi&Bufano Wine Merchants Co. lands in Brazil: see you in São Paulo for Anuga Brazil 2026
Freschi&Bufano Wine Merchants Co. is pleased to announce its participation in Anuga Brazil 2026, one of the most important international events in the food & beverage sector, taking place from April 7 to 9 in São Paulo. A strategic opportunity to strengthen its presence in international markets and enhance dialogue with buyers, importers, and wine professionals from around the world. Brazil is, in fact, a rapidly growing market, increasingly focused on quality, regional ident
Freschi&Bufano
Mar 252 min read


Freschi & Bufano Wine Merchants & Co. at Vinexpo Asia 2026 in Hong Kong: An International Showcase for Italian Wine
The Asian market continues to represent one of the most dynamic and strategic frontiers for the global wine industry. In this context, participation in Vinexpo Asia Hong Kong 2026 marks a crucial moment for companies and professionals seeking to develop new business opportunities in Eastern markets. Among the key players at this important international showcase will be Freschi & Bufano Wine Merchants & Co., an Italian company specialized in the selection and promotion of high
Freschi&Bufano
Mar 181 min read


Italian Wineries of Excellence and International Markets: the Partnership Between Freschi&Bufano Wine Merchants & Co. and Paestum Wine Fest Kicks Off
Italian Wineries of Excellence and International Markets: the Partnership Between Freschi&Bufano Wine Merchants & Co. and Paestum Wine Fest Kicks Off
Freschi‹Bufano
Feb 262 min read


Freschi&Bufano Wine Merchants & Co. at ProWein Düsseldorf 2026: Sardinia debuts with Tenute Gregu
Freschi&Bufano Wine Merchants & Co. at ProWein Düsseldorf 2026: Sardinia debuts with Tenute Gregu
Freschi‹Bufano
Feb 232 min read
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