Growth and Consolidation of Freschi&Bufano Wine Merchants & Co. in the Eastern European and Belgrade Markets

Freschi&Bufano Wine Merchants & Co. continues its path of international expansion, recording a constantly growing presence in the Eastern European and Belgrade markets.

The development strategy, based on a careful selection of Italian producers, combined with a targeted commercial vision and consolidated relationships with local partners, is allowing the brand to establish itself as a reference point for quality Italian wine in the Balkan and Eastern European countries.

The growing interest in the markets of Serbia, Poland, the Czech Republic, Hungary, and Romania confirms a positive trend, supported by a demand increasingly oriented towards wines that express territory, authenticity, and Italian style.

The Belgrade market, in particular, is distinguishing itself through its dynamism and openness to new wine experiences, offering significant growth and consolidation opportunities for the Freschi&Bufano portfolio.

These results testify to the effectiveness of a model based on competence, selection, and direct relationships, values that have always distinguished the company's work.

Freschi&Bufano Wine Merchants & Co. will continue to invest in development projects, international events, and strategic partnerships, with the aim of promoting the excellence of Italian wine in emerging European markets. In summary, the context in the Eastern European and Belgrade markets offers very positive signals for Freschi&Bufano Wine Merchants & Co. The growth in value of Italian exports, the increasing demand for qualified wines, and an expanding Serbian market create a favourable window of opportunity.

Freschi&Bufano can capitalize on these trends by strengthening its premium offering, developing targeted marketing strategies for these countries, and establishing close collaborations with local operators, to assert itself as a recognized protagonist of Italian wine in the Balkans and Eastern Europe.

Freschi&Bufano Wine Merchants & Co. Tradition. Selection. Vision.