The Swiss wine market is undergoing a period of profound transformation. Recent data show consumers becoming increasingly selective, an overall decline in wine consumption volumes, and at the same time a growing appreciation for domestic wines and products with a strong sense of identity. For industry professionals—importers, distributors, and horeca operators—Switzerland is no longer simply a “stable” market, but rather a mature ecosystem that requires clear positioning, compelling...

Freschi&Bufano curates the entrance of Tenuta Fratini, creating a welcoming gateway that reflects the winery’s commitment to quality, elegance, and Tuscan winemaking tradition.

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