Significant changes are occurring in the African wine market in recent years: a constant growth not only in volume but also in quality, demand for premium wines, and consumer awareness. For companies like Freschi&Bufano Wine Merchants & Co., this scenario represents not only a challenge but an extraordinary opportunity to contribute, innovate, and grow together. Why now is the right time Some key elements are driving this trend: Expansion of the middle class: More disposable income means...

From November 7th to 11th, 2025, Merano will host producers, operators, and wine professionals from all over the world, in a setting that for over thirty years has represented a benchmark for quality, elegance, and innovation in the sector. Freschi&Bufano Wine Merchants & Co. will be present at the XXXIV Merano Wine Festival, one of the most prestigious events dedicated to the world of wine and international oenological excellence. In this edition, we will actively participate in the event to...

Freschi&Bufano Wine Merchants & Co. continues its path of international expansion, recording a constantly growing presence in the Eastern European and Belgrade markets. The development strategy, based on a careful selection of Italian producers, combined with a targeted commercial vision and consolidated relationships with local partners, is allowing the brand to establish itself as a reference point for quality Italian wine in the Balkan and Eastern European countries. The growing interest...